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Dec 16, 2025

Dynamic Pricing Strategies

H
Hyperfold Team
PricingNegotiation

Pricing Fundamentals

Dynamic pricing allows your agents to negotiate effectively while protecting your margins. Every product has three key price points:

  • List Price: The starting/display price
  • Suggested Price: The optimal price based on context
  • Floor Price: The absolute minimum (protects margin)

Margin Guardrails

Configure your pricing rules in pricing-config.yaml:

yaml
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# pricing-config.yaml
pricing:
  # Global margin constraints
  min_margin: 0.15          # Never sell below 15% margin
  target_margin: 0.40       # Aim for 40% margin
 
  # Customer tier discounts
  tiers:
    standard:
      max_discount: 0.05    # 5% max
    silver:
      max_discount: 0.10    # 10% max
    gold:
      max_discount: 0.15    # 15% max
    platinum:
      max_discount: 0.20    # 20% max
 
  # Volume discounts
  volume:
    - quantity: 5
      discount: 0.05
    - quantity: 10
      discount: 0.10
    - quantity: 25
      discount: 0.15
 
  # Competitive adjustments
  competitive:
    enabled: true
    max_adjustment: 0.10    # Max 10% competitive discount
    check_frequency: daily
The min_margin is your hard floor. Even the most aggressive negotiation cannot breach this threshold.

Customer Tiers

Different customer tiers receive different discount limits. This rewards loyalty while maintaining profitability:

typescript
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// Get customer tier from CRM
const customer = await getCustomerContext(customerId);
 
// Tier affects maximum discount allowed
console.log(customer.tier); // 'gold'
console.log(customer.maxDiscount); // 0.15 (15%)

Competitive Pricing

Enable competitive price matching (with limits):

bash
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# Enable competitive pricing
$ hyperfold catalog pricing configure \
  --competitive=true \
  --max-competitive-discount=10%
 
# The agent will check competitor prices and adjust
# but never exceed the max competitive discount

Bundle Discounts

Encourage larger orders with automatic bundle suggestions:

typescript
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// Bundle pricing logic
if (suggestBundle) {
  const complementary = await recommendComplementary(productId);
 
  return {
    bundle_suggestion: {
      products: [product, complementary],
      individual_total: product.price + complementary.price,
      bundle_price: calculateBundlePrice([product, complementary]),
      savings: calculateSavings(),
    }
  };
}

Testing Strategies

Test your pricing configuration with simulated negotiations:

bash
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# Test pricing with different scenarios
$ hyperfold catalog pricing test prod_aero_x2 \
  --customer-tier=gold \
  --offer=150
 
PRICING TEST RESULT:
  List Price:      $180.00
  Suggested:       $162.00 (10% gold discount)
  Floor:           $108.00 (40% margin floor)
  Test Offer:      $150.00
 
  Result:          ACCEPT
  Final Price:     $150.00
  Margin:          44.4%